Table Of Content
- Public Art & Murals
- Where did the term wayfinding come from?
- Environmental Graphic Design
- California should legalize psychedelics but…
- Southern California woman pleads guilty in $150-million counterfeit postage scheme
- California in a jam after borrowing billions to pay unemployment benefits
- Response surface methodology

Especially important within the built environment, wayfinding provides visual cues to help guide people to their destinations with ease and comfort. Working in close collaboration with key stakeholders and design consultants, the process of crafting a wayfinding program starts with a careful flow analysis exploring how people move thru places. Following this discovery phase, a visual kit of parts that carries the brand voice is designed to match the user’s needs.
Public Art & Murals

While it’s true what they say about the traffic, people are at the center of all we do. Unique retail experiences, accessible public parks and civic centers, enduring cultural landmarks — we push for innovation with soul, contribution with compassion, and empowerment through education. Los Angeles is home to one of RSM Design’s studios, located at the foothills of the San Gabriel Valley in Sierra Madre.
Where did the term wayfinding come from?
Value of VisionAttracting, engaging, and compelling people to seek out a place are indicators of a successful project. In a fast paced world where technology reins king and options are plenty, people still seek out spaces and places that simply make them feel good. We are advocates for our clients, enabling their vision, through the delivery of ideas that impact the physical potential of an experience that transforms a project into place.
Environmental Graphic Design

RSM Design focuses on research driven design to create comprehensive and timeless wayfinding systems that enhance the user’s experience and serve the greater good of the community. Working closely with cities, communities, and developers to connect people with outdoor spaces through creative park wayfinding signage. Adaptable wayfinding signage design systems that suit the variety of needs at mixed-use developments. Starting with meticulous research, we plan & strategize for the wayfinding signage design needs of each Hospital, Medical Center, or Clinic.
California should legalize psychedelics but…
We are creators of possibilities and aim to leave spaces better than when we found them. We are addicted to the “WOW” factor in moments and love creating them in everything we do. We love our clients to be our teammates and treat our teammates like they are our clients. With our extensive experience we seek to enhance scientific workplaces and spaces so discovery can flourish.
The design process engages the user from varying perspectives to create a comprehensive wayfinding system that serves the community and evolves over time as user’s needs change. The studio is a passionate team of designers from diverse creative backgrounds including graphic design, architecture, interior design, industrial design, and branding. Our design studio is dedicated to innovation where intellectual questioning and creative debate are encouraged. Challenging ourselves to discover each project’s unique spirit, we create narratives for places that engage people with their environment.
Multiple response variables create difficulty because what is optimal for one response may not be optimal for other responses. Other extensions are used to reduce variability in a single response while targeting a specific value, or attaining a near maximum or minimum while preventing variability in that response from getting too large. All healthcare facilities require signage & wayfinding to help patients feel secure in arrival, and exit without a hitch. Medical centers are typically intimidating to new visitors who have enough on their mind. Wayfinding for healthcare facilities direct traffic with clear messaging and a touch of delight which lightens the day for an anxious patient or visitor.
California in a jam after borrowing billions to pay unemployment benefits
Whittier is updating its brand with a little more ‘charm’; the mayor wants a little more ‘faith’ - The Whittier Daily News
Whittier is updating its brand with a little more ‘charm’; the mayor wants a little more ‘faith’.
Posted: Sat, 04 Nov 2023 07:00:00 GMT [source]
Following legal reforms in Colorado and Oregon, the California legislature is once again debating a bill that would establish a regulated market of psychedelic therapies. There is a growing body of medical research showing psychedelic-assisted therapies can be tremendously effective at helping treat anxiety, severe depression, post-traumatic stress disorder, substance abuse and mental illness. Some extensions of response surface methodology deal with the multiple response problem.
Response surface methodology
Starting with meticulous research, we plan & strategize for the needs of each Hospital, Medical Center, or Clinic. Through interviews & workshops our team steps into the shoes of patients, family & staff to design an experience fit for everyone. This planning leads to signage for hospitals that is both functional and innovative.
When a destination is located in close proximity to noteworthy landmarks, transportation hubs, or iconic attractions, it becomes easier for users to navigate successfully. This proximity allows for better spatial orientation and reduces the reliance on complex directions or extensive travel, enhancing the overall wayfinding experience. California policymakers are right to continue to push for psychedelic legalization.
From wayfinding to placemaking, we are a creative team of graphic designers, industrial designers, architects, urban planners and story-tellers who have one thing in common, we love creating spaces that people love. RSM Design works at the intersection of architecture and graphic design, creating places that come alive with energy, functionality and personality. Our tools are branding, graphics, signage, art and a deep-rooted desire to create a memory and influence an experience for the guest, visitor, tenant or resident. Landscape architecture and carefully curated lighting design can also play crucial roles in shaping the wayfinding experience. Well-designed thoughtful landscapes can provide assistance with orientation and navigation with feature memorable elements. A properly planned lighting scheme enhances safety and visibility of the surroundings, making navigation much easier.
Delight is the fun part….it’s the colorful sculpture or mural or unexpected feature where people want to engage and experience on an emotional level. These landmark moments add to the wayfinding experience in subtle intuitive ways and typically inform the personality of the place through interpretation of various influences such as culture, community, history, and emotion. Certainty deciphers the environment for the user and primarily identifies uses, navigation, and directs traffic.
Sadly, the high costs of this approach have placed psychedelic therapy beyond the reach of many Oregonians who could benefit from it. In March, job growth in California continued to be led by gains in health services and private education. Over the last year, that combined sector has accounted for more than 80% of the state’s added jobs totaling 217,700. That’s followed by growth in government, construction, and leisure and hospitality.
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